THE 4TH ASEAN PUBLIC RELATIONS

CONFERENCE 2023

Ho CHI MINH CiTY – Vietnam, 08 Sep 2023

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Welcome to
The 4th ASEAN Public Relations Conference 2023

The 4th ASEAN Public Relations Conference and ASEAN Public Relations Excellence Awards Ceremony are organized by the ASEAN Public Relations Network (APRN) in collaboration with the Vietnam Public Relations Network (VNPR) and Ho Chi Minh City Department of Tourism. The events are in conjunction with the International Tourism Expo (ITE HCMC 2023), taking place from September 7 to September 9, 2023.

When

8:30 - 17:30

September 8th, 2023

Where

Saigon Exhibition and Convention Center (SECC)

799 Nguyen Van Linh Street, District 7, Ho Chi Minh City

Who

Public Relations & Communications practitioners, C-levels, PR & Communications high and middle-level managers in Southeast Asia.

Towards the future

of Public Relations & Communications

in South East Asia

The 4th ASEAN Public Relations Conference aims to provide broad perspectives on the PR & Communications landscape in Southeast Asia. A must attend event for all communicators and PR enthusiasts, it would bring new experiences and knowledge and explore outstanding potentials.

VIABLE PUBLIC RELATIONS: TRUSTWORTHY AND PURPOSEFUL TO CREATE

The rapid development of technology and digitalization creates favourable conditions for PR practitioners to connect with the public using many different tools and forms. However, the challenge is how to ensure transparency, build trust, connect the community – which are already hot “keywords” in the PR industry all around the world.

PUBLIC RELATIONS AND DESTINATION MARKETING

It is undeniable that public relations are vital in promoting and developing tourist destinations. How can we raise the bar for PR activities to highlight the country’s image and attract global tourists to stunning cultural heritage, and discover national values of Southeast Asia?

Join the event to

MEET INDUSTRY LEADERS AND TOP EXPERTS

Enjoy inspiring talks and engaging discussions from some of the most excellent practitioners from renowned associations in the region.

MAKE MEANINGFUL CONNECTIONS

Network with other PR professionals from across the region, exchange new ideas and insights with people who share your passion for PR & Communications.

KEEP UP WITH THE HOTTEST ISSUES

Stay ahead of the curve in your PR activities with the latest insights and trends, and learn the best practices in the industry.

Speakers

Jaffri Amin Osman, MIPR, FIPR, FAPR, MICIPR

Chairman, Global Alliance Asia Pacific & President, Institute of Public Relations Malaysia

Dato Sri HAJI Ibrahim Abdul Rahman, MIPR, FIPR, FAPR, MICIPR

Former Director General Department Of Information Malaysia

Dr. (H.C) Prita Kemal Gani, MBA, MCIPR, APR, FIPR

President of ASEAN PR Network

Dr. Nutthaboon
Dr. Nutthaboon Pornrattanacharoen

Academic Committee for Innovation and Foreign Affairs, Thailand Public Relations Association

Mr. Miquel Angel P. Martorell

Head of Human Resources & Quality Management Working Group, Vietnam Tourism Advisory Board & Founder of MQL Sustainable & Tourism Services Ltd.

MS. NGUYEN CAM TU

Director of Ho Chi Minh City Tourism Promotion Center, Ho Chi Minh City Department of Tourism

MR. LE QUOC VINH

Chairman & CEO of Le Group Companies

MR. Phuoc dang

Co-Founder & CEO of The Outbox Company

MR. NGUYEN TIEN HUY

CEO of Pencil Group

Agenda

8:30 - 9:00
Guest Arrival and Registration
9:00 - 9:05
Opening the Conference
9:05 - 9:30
Welcoming Remarks
9:30 - 11:30
Session 01: Destination marketing
11:30 - 12:30
Lunch break
12:30 - 14:45
Session 02: Viable Public Relations: Purposeful and Trustworthy to Create Value
14:45 - 14:50
Closing ASEAN PR Conference
Opening The 4th ASEAN PR Excellence Awards 2023 Ceremony
14:50 - 15:15
Opening Remarks
15:15 - 17:00
Winners Announcement
17:00 - 17:30
Networking

Partner

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